SMM Proposal (Draft) - Agents@Work - Digital Agency

SMM Proposal (Draft)

Proposal presented by: AGENTS@WORK INC.

Dear [Client.FirstName]

Thank you for considering Agents@Work Inc. for your social media marketing needs. I’m glad we had the opportunity to connect so that my team and I could get a clear understanding of your social marketing expectations.  We are in the fun business of marketing through the various social media channels to drive web traffic, engage an audience, run social campaigns, and contribute unique content to follower base. 

By using social media strategies and implementing procedures based on the results of extensive analysis, study of social media trends, and application of specifics unique to [Client.Company], we are confident in delivering effective results within your social media channels.
We believe our proposal provides a complete social media marketing strategy which will culminate in highly successful results for your business.
If you have any questions, please don’t hesitate to get in touch. My contact information is below.
Thank you,
[Sender.Company]

Executive Summary

Creating Engaging Social Content Beginning with quick yet thorough planning/preparation, our team will plan out a dynamic on-going social content calendar to guide you to your goals. We will grow an increasing social audience and follower base through: hash tag campaigns, strong use of keywords, sharing/retweeting relevant news, "liking" posts, staying updated within the industry, and contributing our own unique content to broaden reach. Posting Company Related Updates Our plan is to engage our social media audience by sharing company news, press releases, events, employee spotlights, and more.  We will also pay close attention to industry trends, and share it. This will help to gain exposure with your target market. Promotions and Social Campaigns We will utilize social channels to connect with your follower base, and engage them with promotions to get them excited about both current events, and the brand itself. These campaigns can last as short as a day, or can run up to six months. We'll be able to analyze the results from each campaign, and then we will provide a report of it's success. Results of campaigns can be compared so the most effective promotions, offers, or contests can be replicated. Integrate Social Media Activity into Other Marketing Plans With clear communication and monthly brainstorm meetings, we'll be able to consolidate the marketing initiatives to fit your goals and promotional material. Campaigns via social media are more important than just sharing about giveaways, sales, contests, and/or promotions. We will agree on a schedule for a series of posts to keep up the exciting momentum for all prospective customers.  Sustained Monitoring It is important to regularly maintain marketing activity for maximum growth. We will continually monitor each channel, and will respond to any questions, comments, and posts within a two hour time period. Two hours will allow us to confirm that accurate information is relayed back to the person asking. Analytics We will provide you with: Daily and Weekly Analytics — Such as: follower growth, reach, demographics, comments, "likes", shares, retweets, etc. Reporting- Summarizing various results and activities over each quarter.  We will set up a meeting to go over the results, to then tweak our approach accordingly.

Assessment

Since (Client Company) is an industry leader within the industry space, Agents@Work Inc. is excited to team up and tackle the challenge of improving their current social media standings. As you know, successful social media marketing is the best way to get noticed. In my research, I discovered that (Client Company's) current primary social media strengths include: timely responding to comments, and creating clever content to engage with the current follower base.  The current weaknesses Agents@Work Inc. will work to improve are as follows: use of more consistent promotional campaigns, use of photo marketing/infographics, and using analytics to demonstrate effective social media marketing. By analyzing the current successful marketing trends, such as: use of key words, creating interesting infographics, and interacting with the audience in a fun and professional manner will be useful ways to get started.

Implementation

From our discussion, we've agreed to follow a social media marketing strategy to ensure a consistent presence through each important channel. Here is what we guarantee on a daily/weekly/monthly basis:

Estimated Timeline:

March - June

One relevant LinkedIn Article Share
Daily Responsibilities
Respond to any/all engagements from follower base
Daily Responsibilities
0-12 Engaging Twitter posts per week
Weekly Responsibilities
1-3 Instagram Uploads
Weekly Responsibilities
5-8 Facebook Actions
Weekly Responsibilities
Social Sharing (Client Company) Blog Posts
Weekly Responsibilities
Share at least five relevant articles within the industry to demonstrate further credibility
Weekly Responsibilities
3 YouTube Videos per Month
Monthly Responsibilities
Marketing Reports
Monthly Responsibilities

Billing and Scheduling

Agents@Work Inc. collects payments on a monthly billing cycle. Here is an outline of our pricing and services:

Monitoring & Engagement
$$$
Analytics & Reporting
$$$
Posting/Content Creation
$$$
Sub Total
$0.00
Dsicount
$0.00
Tax
$0.00

Total: $NaN

Approve Proposal

If you would like to join us and become a client then we’d be delighted to have you.

To Accept, Type Your Full Name Below

Agents@Work INC.

PHONE: 416-930-9629

9131 Keele St Suite A4, Vaughan, ON L4K 0G7

1-Schedule The Client will have 5 business days to review and approve each step. At the end of said time, if no answer has been given, the work will be considered approved, and the Web Designer will continue their work. 2-Confidentiality   All terms and conditions of this Agreement and any confidential information must be kept confidential, unless the disclosure is required pursuant to process of law. Disclosing or using this information for any purpose beyond the scope of this Agreement, or beyond the exceptions set forth above, is expressly forbidden without the prior consent of the Parties. The Parties agree that the confidentiality clause in this Agreement will remain active and in power even upon the termination of this Agreement. 3-Termination of Agreement This Agreement will automatically terminate when both Parties have performed all their obligations under the Agreement and all payments have been made. Should there be a desire to terminate the agreement before the completion of the project, the Client will notify the Agents @ work _10_ days in advance, and pay for services already completed and for hours already worked. 4-Limitation of Liability Neither party will be liable for breach-of-contract damages that are remote or speculative, or that the breaching party could not reasonably have foreseen on entry into this agreement. 5-Intellectual Property  The Client will own the website and any visuals provided by the Agents @ work. The Agents @ work will turn over all necessary files. The Client guarantees that they have legal rights to all elements of text, photographs, and anything else that they provide the Agents @ work Inc with, and will not hold the Agents @ work responsible for any third-party claims. The Agents @ work will guarantee that they have legal rights to all elements related to the services they are providing and will not hold the client responsible for any third-party claims. 6-Dispute Resolution If either party accuses the other of being in breach of contract, the accused party will have 30 days to address the breach. 7-Applicable Law This Agreement shall be governed by and construed in accordance with the laws of Canada.